World Pop Travel-Tours Group

Manager, Brand Marketing

Hidden GemMarketingPosted 4 mo ago

Location

Cambodia

Job Type

FULLTIME

Experience

7+ Years

Work Mode

On-site

Industry

Tourism/Travel Agency

About the role

Oversees all activities of the Brand and Content team, reporting directly to the Head of Marketing.
Provides Brand management and Marketing Content development and production, supporting the business in advancing overall marketing goals and objectives.
Partners with various departments in maximizing brand performances, revenue, improving decision-making, and ultimately driving Brand Management effectiveness and efficiency across communication channels and customer segments.
Manages Brand Health through Brand Performance monitoring, develops and implements brand strategy and plan to continue build brand equity and address all brand bottlenecks across all stages of customer disposition funnel.
Develops and executes Content strategy, plan and production for all communication channels and touchpoints, ensuring that these are being effectively implemented in order to meet customer needs and wants.
Manages the Brand, Creative and Design team and ensuring effective resources and capabilities to deliver Brand and overall marketing objectives.
Executes, monitors, tracks, optimizes and evaluates cycle activities and brand campaigns to propose improvement plans and execution to deliver company plan objectives.
Provide recommendations and solutions to further enhance Brand performance, utilizing and recommending appropriate market information tools and research to assist in implementing strategy.
Works closely across teams to foster strong team work spirit in driving both Offline and Online Brand and Content initiatives.
Collaborates with relevant stakeholders in ensuring accurate representation and maintenance high level of business integrity in the industry by ensuring compliance with legislation and internal policy.

Requirements

Bachelor’s or master’s degree in marketing or a related field.
At least 7-8 years of working experience in relevant fields.
MS Office and Software: Possess good com.

Required Skills

MarketingMS Office

Compensation Details

Equity:Stock options offered

About World Pop Travel-Tours Group

Company page Visit Website

World Pop Travel-Tour Co., Ltd. is one of the leading Travel Management Company in Cambodia. Vision To be Number 1 Travel Company in Cambodia Mission 1. Provide customers with confidence, happiness, and a wonderful travel experience 2. Enhance the value of life through continuous innovation in quality products and services 3. Contribute back to society from the commitment of our team of professionals with high ethics

Employees

51 to 100

Industry

Tourism/Travel Agency

City

Phnom Penh

More at World Pop Travel-Tours Group

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About the role

Oversees all activities of the Brand and Content team, reporting directly to the Head of Marketing.
Provides Brand management and Marketing Content development and production, supporting the business in advancing overall marketing goals and objectives.
Partners with various departments in maximizing brand performances, revenue, improving decision-making, and ultimately driving Brand Management effectiveness and efficiency across communication channels and customer segments.
Manages Brand Health through Brand Performance monitoring, develops and implements brand strategy and plan to continue build brand equity and address all brand bottlenecks across all stages of customer disposition funnel.
Develops and executes Content strategy, plan and production for all communication channels and touchpoints, ensuring that these are being effectively implemented in order to meet customer needs and wants.
Manages the Brand, Creative and Design team and ensuring effective resources and capabilities to deliver Brand and overall marketing objectives.
Executes, monitors, tracks, optimizes and evaluates cycle activities and brand campaigns to propose improvement plans and execution to deliver company plan objectives.
Provide recommendations and solutions to further enhance Brand performance, utilizing and recommending appropriate market information tools and research to assist in implementing strategy.
Works closely across teams to foster strong team work spirit in driving both Offline and Online Brand and Content initiatives.
Collaborates with relevant stakeholders in ensuring accurate representation and maintenance high level of business integrity in the industry by ensuring compliance with legislation and internal policy.