Sincere Heart Distribution Co., Ltd

Digital Marketing Supervisor

MarketingPosted 2 d ago

Location

Phnom Penh

Job Type

FULLTIME

Experience

4+ Years

Experience level

Mid-Senior

Work Mode

On-site

Industry

Natural Gas Distribution

Languages

Khmer, English

About the role

Develop and implement digital marketing strategies aligned with company objectives, brand positioning, and sales targets.
Prepare digital marketing plans, budgets, and campaign calendars.
Identify digital marketing opportunities based on market trends, consumer behavior, competitor activities, and priorities.
Develop content plans for product promotions, brand campaigns, new product launches, seasonal promotions, and consumer engagement.
Integrate digital campaigns with in-store promotions, point-of-sale materials, retail activations, and other offline marketing activities.
Oversee the creation of marketing content, including graphics, videos, short-form videos, captions, and promotional materials.
Track competitors' promotional activities, pricing communications, product positioning, and digital campaigns.
Develop digital campaigns for new product launches, product sampling, promotional offers, and seasonal marketing activities.
Monitor campaign performance, advertising expenditure, cost efficiency, reach, engagement, and conversions.
Evaluate campaign effectiveness and recommend appropriate adjustments to improve marketing investment efficiency.
Plan, execute, and optimize digital advertising campaigns across Meta Ads, TikTok Ads, Google Ads, and other relevant platforms.
Prepare and manage digital marketing budgets.
Prepare budget forecasts and recommend cost-effective marketing solutions.
Allocate advertising expenditure across channels according to campaign objectives and monitor campaign and production expenses.
Analyze campaign results using platform analytics, website analytics, and available sales data and prepare campaign-end performance reports for management.
Evaluate marketing effectiveness against targets, budgets, and objectives.
Lead, supervise, and develop the digital marketing team, including assigning responsibilities and monitoring performance.
Establish team objectives, individual KPIs, plans, and performance expectations.
Coach team members and improve their digital marketing knowledge and capabilities.

Requirements

Bachelor's Degree in Marketing, Administration or a related field.
4 to 6 years of digital marketing experience including strategy development, budget management, campaign coordination and at least 2 years in a managerial preferably within FMCG, food & beverage, retail, or a digital agency.
Strong analytical, communication, project management, and problem-solving skills.
Ability to manage multiple campaigns, deadlines, and budgets.
Familiarity with Cambodian consumer behavior.

Required Skills

MarketingAdministrationDigital MarketingStrategy DevelopmentBudget ManagementCampaign CoordinationManagementAnalytical SkillsCommunicationProject ManagementProblem-solvingCampaign ManagementDeadline ManagementMeta AdsTikTok AdsGoogle Ads

About Sincere Heart Distribution Co., Ltd

Visit Website

Industry

Natural Gas Distribution

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Apply via ajip.ai with your Profile & CV.

About the role

Develop and implement digital marketing strategies aligned with company objectives, brand positioning, and sales targets.
Prepare digital marketing plans, budgets, and campaign calendars.
Identify digital marketing opportunities based on market trends, consumer behavior, competitor activities, and priorities.
Develop content plans for product promotions, brand campaigns, new product launches, seasonal promotions, and consumer engagement.
Integrate digital campaigns with in-store promotions, point-of-sale materials, retail activations, and other offline marketing activities.
Oversee the creation of marketing content, including graphics, videos, short-form videos, captions, and promotional materials.
Track competitors' promotional activities, pricing communications, product positioning, and digital campaigns.
Develop digital campaigns for new product launches, product sampling, promotional offers, and seasonal marketing activities.
Monitor campaign performance, advertising expenditure, cost efficiency, reach, engagement, and conversions.
Evaluate campaign effectiveness and recommend appropriate adjustments to improve marketing investment efficiency.
Plan, execute, and optimize digital advertising campaigns across Meta Ads, TikTok Ads, Google Ads, and other relevant platforms.
Prepare and manage digital marketing budgets.
Prepare budget forecasts and recommend cost-effective marketing solutions.
Allocate advertising expenditure across channels according to campaign objectives and monitor campaign and production expenses.
Analyze campaign results using platform analytics, website analytics, and available sales data and prepare campaign-end performance reports for management.
Evaluate marketing effectiveness against targets, budgets, and objectives.
Lead, supervise, and develop the digital marketing team, including assigning responsibilities and monitoring performance.
Establish team objectives, individual KPIs, plans, and performance expectations.
Coach team members and improve their digital marketing knowledge and capabilities.

Requirements

Bachelor's Degree in Marketing, Administration or a related field.
4 to 6 years of digital marketing experience including strategy development, budget management, campaign coordination and at least 2 years in a managerial preferably within FMCG, food & beverage, retail, or a digital agency.
Strong analytical, communication, project management, and problem-solving skills.
Ability to manage multiple campaigns, deadlines, and budgets.
Familiarity with Cambodian consumer behavior.