YHS (Cambodia) Food & Beverage Pte Ltd (Yeos)

Route to Market Manager

GeneralPosted 1 w ago

Location

Phnom Penh

Job Type

FULLTIME

Experience

2+ Years

Experience level

Associate

Work Mode

On-site

Industry

Food and Beverage Retail

Languages

English, Khmer

About the role

Propose, Design, review and maintenance of excellent route to market strategy which delivers an effective and efficient return for the company.
Undertake route design and mapping for all regions with keen focus on route productivity and resource efficiency.
Identify opportunities in the regions and establish the most effective strategy, routes and means to tap potential sales.
Develop and implement the distributor capability assessment tool to raise the distributor to the same mission with YHS.
Work closely with regional sales team to improve the desired productivity.
Analyze and resolve problems by developing leading edge RTM programs and ensure appropriate controls and reporting tools.
Coordinates the RTM activities and adjusts routes to meet the company and customer needs.
Conduct EDS surveys where appropriate and necessary to determine real outlet universe or use suitable extrapolation techniques to estimate outlet universe outside geographies subjected to EDS as well as estimated consumer intensities.
Manage and coordinate the smooth implementation of DMS.

Bachelor's Degree in sales and marketing.
Master's Degree is preferred.
He/she will have at least in sales Management for 10 years.
Route to market specialization experience in a fast-moving consumer goods (FMCG) organization for 2 to 3 years as a minimum.
Fluent in English.